Monday

Now a note from the esteemed author and successful online marketer!

Hello, I am Terry Dean of Business Systems 2000. I want to welcome you to the “Insider’s Secrets to Email Marketing!” Throughout this course, we are going to be discussing step-by-step how you can build yourself a turn-key business on the Internet. For the last couple of years, and throughout the last decade all the discussion in marketing and home businesses has been about the Internet. Everybody's talking about it. Everybody is trying to get onto the Internet. Everyone is telling us that you have to rush to get onto the Internet.

A lot of people are constantly talking about how the “Information Superhighway” is the way to make money in your business now. It almost can begin to sound like that every business online is making money, and if you can just get a web site up there, you will instantly become wealthy through online marketing. Well, I want to tell you right off at the beginning of this series that this kind of statement just isn’t true. You are NOT going to make money just because you put up a web site. Just because you build a web site doesn't mean that 60 million people are going to start rushing at your web site, and that they are going to buy your products or services. It does not mean that at all. In actual fact with the consulting that I've done in dealing with different businesses online and talking with different people online, I have found that probably 95% or more of businesses online right this minute are not making money. Now, I don't want you to get discouraged just because I make that statement, because I can also tell you exactly
why each of them is losing money.

Many of the readers of this course may also be in these types of situations. You have a web site up getting traffic, but you just can’t seem to make a profit. Don’t get discouraged because we will cover exactly what you will need to do to become a success in your business. Just like I know a lot of people who are failures online, I also know the “success stories.” Many different individuals have built full-time businesses just by using the Internet. Some of them were never successful before the Internet. Others used the Internet to advance their businesses and start creating another profit stream.

So, I really don't want you to get discouraged whenever I am using the statement that “95% of people lose their money online" because the reason that they’re losing money is because they don't know the techniques which we are going to be teaching you throughout this course. Being online is not the key to success in your business. Knowing the specific techniques and steps to take online is the key to success. The “success stories” you will see me talk about throughout this course all have one thing in common— they decided to sit down and learn everything they needed to know to be successful. They didn’t just jump out there and believe the hype about how easy it was to build an online business. They did exactly what you are doing today— they searched out, hunted down, and purchased information which would help them create the kind of business they had always dreamed of.

With what you will learn throughout this manual and with the tools which are provided to you by Postmaster Online, you will be able to succeed in your Internet business. Email marketing is the primary key to success online, and it is the difference between the sites that are making money and those that are wasting it by the handfuls. The software bundled with this course will change the whole Internet landscape for you. Now, you can automate your daily emails, send out follow-up messages, personalize your letters, and more—all with simple-to-use software.

Throughout this course we are going to show you a step-by-step system that you can use to make money no matter what type of business you are in and no matter what type of products or services you are selling. Our main goal throughout this course is to show you the turn-key system that will work no matter what type of business you are in. I am here to tell you that this turn-key system will work for you in your business. So, if you follow along throughout this course, you will learn the turnkey system we use for making money online. Am I going to guarantee that you make a certain amount of money? No, I am not. I am not going to guarantee that you make a certain amount of money because that depends a lot on your business and just how closely you follow our techniques and some of the ideas that you create yourself.

Part of what I want to do throughout this course is to help you learn to "think for yourself." Almost without fail every single one of the Internet marketers who makes a lot of money online has learned how to create their own marketing techniques. They have learned how to put a little twist to their marketing to give them a uniqueness from other web sites and other people.
When I make different statements throughout the manual, I want you to think to yourself, “How can I use this for my own business?” Take notes. Write down thoughts and ideas that come to your mind. Always think to yourself how you can use these techniques for yourself. The person that I am most thankful to in my business was the one who helped me learn to think for myself and come up my own ideas. I hope that I will be able to do that for you as well throughout
this course.

You can make money if you follow our step-by-step techniques. We are going to teach you a simple step-by-step system for writing killer advertising which practically forces people to order your products and services. We are going to show you how to put an automated system in place for email follow-up. We show you how to pick the right newsletters to advertise in for maximum exposure and effectiveness. Each of the aspects will hopefully help you create the kind of business you have always desired. I don't want you to be limited to just what I say throughout this course. I don't want you to just be limited by what I write throughout this course. I want you to learn how to think for yourself. I want you to learn how to have ideas for your own business. Learn how to think for yourself. Create some of your own ideas to test in your follow-up system, your sales letters, and whatever else.

Whenever I take a look at those who are the most successful Internet marketers, almost without fail they have used a system just like this, BUT have added their own unique twists to it. Uniqueness can be a major key to getting people to link to your site, tell their friends about it, and to get press coverage.






















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